Rimless eyewear · South Africa

noframe

The glasses that make you look and feel more confident and rich

Most sunglasses sit heavy across your face. These are rimless, so there is nothing there but the lens. People notice, and guess four grand.

Second pair 60% off · free delivery

25gWeight

AlloyRimless frame

UV400High quality plastic lens

25 grams·UV400 lenses·Alloy frame·Five lens colours·Gold-tone arms·Rimless· 25 grams·UV400 lenses·Alloy frame·Five lens colours·Gold-tone arms·Rimless· 25 grams·UV400 lenses·Alloy frame·Five lens colours·Gold-tone arms·Rimless· 25 grams·UV400 lenses·Alloy frame·Five lens colours·Gold-tone arms·Rimless·

One unisex frame

See every lens colour

Second pair 60% off

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Unisex sunglasses for men and women

Add a second pair and get 60% off. Most people take one for every day and one for the evening.

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Real reactions, unscripted

We handed strangers a pair and pressed record.

No actors, no script. Tap any clip for sound.

Man in a white linen shirt wearing noframe rimless sunglasses at sunset over Camps Bay — Camps Bay · golden hour

Made for one kind of person

For the person who wants to walk in and be the one people remember.

Looks like it cost more.

So light you forget it.

People ask where you got it.

We cannot promise strangers will stop you in the street. But we built these so you walk in with the confidence to stand out.

Your sunglasses are the first thing people read on you, before you say a word. One frame, five tints, for men and women.

The founder

Made here, because no one else was making it

I wanted rimless sunglasses that made me look sharp, and I could not find them anywhere in South Africa. The one pair I liked cost R4,800. So I started noframe to make that look properly, at a price that is not insane.

Johan du Plessis, founder

Delivered in 2 to 4 daysNationwide courier

14-day returnsChanged your mind

Free delivery on every orderTracked to your door

Engraved leather-look pouchMicrofibre lined, every pair

156 reviews, 4.8 average

Here is what people say about them

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Gain confidence in under 5 minutes when you put them on

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Moving fast · low stock

★★★★★

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Unisex sunglasses · no rim, no logo

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✦No rim on your face, no brand on the arm

✦25 grams of alloy, so you forget it is on

✦UV400 lenses, 100% of UVA and UVB blocked

Bundle and save

In stock. Order today and it is with you by {{ deliveryBy }}

14 days to send them back, and fewer than 1 in 100 people ask for their money back.

✅ Quality checked 🔒 Secure payment 🚚 Free delivery

🚚Free tracked deliveryAnywhere in South Africa, tracking emailed the day it ships.

📅Get it in 2 to 4 daysWorking days, packed and posted by hand from here.

🛡️14 days to change your mindUnworn, in the pouch. Faulty inside 7 days and we pay postage.

💬Ask before you buySend a photo on WhatsApp 067 952 1318 for an honest answer.

Secure, encrypted checkout

Card details go straight to the payment provider. We never see them.

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Straight from the WhatsApp 💬

What people ask before they order

Real messages to 067 952 1318, answered by Johan. Shared with permission.

J Johan · noframe

Anything not answered here? Ask on WhatsApp. Usually a reply within the hour 👋

Four things that make it look expensive

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Side by side

How they compare to a R150 pair from the mall

A R150 pair blocks the sun. It also tells everyone what it was. The plastic edge sits across your face, the logo runs down the arm, and the story is finished before you say anything. Take the rim away and there is nothing left to price you by.

Here is what you get with each, on the seven things people actually ask us about.

noframe R150 mall pair

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In plain words

What it is actually like to own one

What they said about it

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Real reviews from customers all over South Africa.

Questions people asked

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There is nothing left to risk here.

Free delivery, two to four days, 14 days to send them back, and a person on WhatsApp before and after you order. If they do not suit you, you have lost nothing.

Takes you back up to choose how many pairs

noframe

See every lens colour

Unisex sunglasses for men and women

We handed strangers a pair and pressed record.

For the person who wants to walk in and be the one people remember.

Made here, because no one else was making it

Here is what people say about them

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Unisex sunglasses for men and women

Second pair 60% off

Gain confidence in under 5 minutes when you put them on

{{ sel.name }} Rimless

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What people ask before they order

Four things that make it look expensive

How they compare to a R150 pair from the mall

What it is actually like to own one

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What they said about it

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Questions people asked

There is nothing left to risk here.

Here is what other people say

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Why I started noframe

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Talk to a person before you buy

Delivery

Returns

Payment

What arrives

Questions people ask